travelvision complimentary
itt TOKYO2024

駐日外国政府観光局協議会(ANTOR-JAPAN)会長 ラウル・ゲーラ氏

  • 2024年1月8日


Created in 1966, ANTOR-JAPAN is the association of foreign tourist representatives. ANTOR-JAPAN aims at strengthening the growth of outbound tourism from Japan to the world through cooperation with the travel trade. Tourism is obviously a major industry, but it’s also a special industry. We think that developing international tourism leads to a better understanding and appreciation of various nations and cultures and thus plays a vital part in making the world a better, safer, friendlier place for all.

On April 29, 2023 Japan dropped all remaining COVID-related entry requirements (including the need of COVID testing/vaccination certificates), and the Outbound figures have shown a significant recovery, on average and according to latest data available the market shows a 56% recovery in October 2023 compared to October 2019.

In general terms there is a positive sentiment among destinations about 2024 but Inflation, currency exchange between EUR/US against JPY, and the price of airfares will condition the recovery of 2024.

There are still many uncertainties in front of us and it is then very important that we work together and keep sharing each destination's information to prepare this recovery in the best possible way.

All ANTOR-JAPAN members remain motivated and active. We all look forward to get the Japanese outbound market moving again with our friends from the travel trade.

Let us make 2024 the year when many Japanese travel abroad again!


 1966年に設立された駐日外国政府観光局協議会(ANTOR-JAPAN)は、日本国内の外国政府観光局の代表から成る団体です。旅行・観光分野に携わる関係者間の連携を通して、アウトバウンド観光促進及び強化を目的に活動をしています。観光は主要な産業で、特殊な産業でもあります。 国際観光の発展は、異文化相互理解の促進にも寄与し、より安全で、友好的で、より良い世界になることに貢献する上で重要な役割を果たすと考えています。